Friday, 19 April 2013

PR - China Glaze: Texture

As if they haven't been treating us to enough great products recently, here is another new launch from China Glaze called 'Texture'. Today, I have the press release to share with you!

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GETTING DOWN TO THE NITTY GRITTY

China Glaze® Introduces Texture: the Newest Technology in Nail Lacquer



Los Angeles (April 2013): China Glaze® introduces Texture, a unique new lacquer that applies as a crème but dries with a 3D texture effect. Unlike traditional nail art techniques that require multiple steps, Texture only requires one step—painting the nail.  Texture dries matte, but can be combined with China Glaze® Fast Forward Top Coat for a glossy effect. With a finish similar to that of a sugared rim,Texture is the perfect accessory for a beach day, night-on-the-town, or special rendezvous.

In The Rough— light lime-green with textured grit


Itty, Bitty & Gritty— melon with textured grit


Of Coarse!— bright, cobalt-blue with textured grit


Unrefined— bright pink with textured grit


Bump & Grind— hot pinkish-red with textured grit


Toe-tally Textured— tangerine-orange with textured grit


The China Glaze® Texture collection will be available in May 2013 at fine salons and beauty supply stores nationwide.

China Glaze is free of DBP, toluene, and added formaldehyde.

China Glaze nail lacquers are available through salons and professional beauty supply stores nationwide. For more information, please visit www.chinaglaze.com or follow China Glaze on Facebook (@ChinaGlaze), Twitter (@ChinaGlazeOfficial) and Pinterest (pinterest.com/chinaglaze).

China Glaze® is a division of American International Industries.

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I'm always looking out for new effects, and I've never tried a polish like these. YET!
have you tried 'Texture' style polishes before? What did you think?

Have a great day!

WN x

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